WWE & Netflix tout ‘strong’ viewership for Raw premiere

WWE and Netflix are touting that Raw got off to a strong start with a big viewership number for its premiere episode on the streaming service.

In a press release issued on Thursday, WWE and Netflix stated that Monday’s Raw episode averaged 2.6 million households in the United States in live and same-day viewing. Globally, the viewership number was nearly five million.

“Netflix and WWE, part of TKO Group Holdings, today announced that the debut episode of RAW on Netflix got off to a strong start, with the Monday night program capturing 4.9M Live+1 views globally,” the press release said.

“The inaugural event on Netflix averaged 2.6 million households (Live+SD) in the US, according to VideoAmp, which is 116% higher than RAW’s average 2024 US audience of 1.2 million households, and higher than any other Monday Night RAW broadcast in the past five years. The event also more than doubled the A18-49 audience vs. last year.”

Views are defined as “total view hours for the program divided by the runtime,” which Netflix says is their “nearest proxy for average minute audience at the household level and does not include co-viewing.”

Raw was held at the Intuit Dome in Los Angeles on Monday and was headlined by CM Punk defeating Seth Rollins. John Cena, The Rock, The Undertaker, and Triple H all made appearances on the show.

The press release also states that WWE generated more than 223 million social views across its platforms on the day of the Netflix premiere, which is more than any Raw episode in 2024.

San Jose, California will host the second episode of Raw on Netflix with the show set to take place from the SAP Center next Monday (January 13).