WWE launching ‘Moonsault’ NFT platform

  • Ian Carey
  • By 

WWE is launching an official marketplace for the company’s non-fungible tokens (NFTs). 

The platform, which is named “WWE Moonsault,” was announced by Stephanie McMahon on Sunday at the SXSW conference. While WWE Moonsault has yet to launch, those interested can sign up to an email list to receive further details when they become available. 

WWE plans to launch the marketplace prior to WrestleMania 38, which is taking place on Saturday, April 2 and Sunday, April 3. 

Last October, WWE announced it was entering into a multi-year partnership with Fox’s Blockchain Creative Labs to create a marketplace for officially licensed tokens and collectibles.

“Blockchain Creative Labs has quickly become a leader in the space with an incredible executive team that truly understands the NFT arena and its tremendous potential,” said Scott Zanghellini, WWE Senior Vice President, Revenue Strategy & Development. “This new partnership allows us to deepen our relationship with Fox, as we continue to explore new and creative ways to engage our passionate fanbase.”

WWE first broke into the NFT space with an Undertaker collection during WrestleMania weekend in April 2021. The company also sold John Cena NFTs during SummerSlam weekend last year.

WWE Moonsault will also be the home of the official WWE Universe Discord community.

The first message posted in the community reads: “Welcome to the WWE Universe. The one and only official WWE Discord server. Here, you’ll be able to discuss your favorite Superstars, get exclusive content from our premium live events every single month and information on our ultra collectible NFTs!”