WWE celebrates reaching 100 million YouTube subscribers

WWE is celebrating a big digital media milestone.

On Friday, WWE announced that the company’s YouTube channel has surpassed 100 million subscribers. It’s only the 10th YouTube channel to ever reach the 100 million subscriber mark.

T-Series (261 million), Mr. Beast (243 million), CocoMelon (172 million), SET India (169 million), Kids Diana Show (120 million), Like Nastya (113 million), Vlad and Niki (113 million), PewDiePie (111 million), and Zee Music Company (105 million) are the nine channels with more subscribers than WWE.

“With more than 100 million subscribers and 81 billion lifetime views, WWE is the largest sports channel on YouTube and No. 10 overall,” WWE wrote. “The new subscriber total is more than the NBA, NFL, MLB and NHL combined.”

In their announcement, WWE credited The Rock’s return for helping push them past 100 million subscribers:

The return of Dwayne ‘The Rock’ Johnson has helped supercharge the channel’s subscriber total in recent months, highlighted by the WrestleMania XL Kickoff event in Las Vegas on Feb. 8, which added more than 100,000 subscribers in a day. Every segment featuring ‘The Rock’ since his surprise SmackDown return on Sept. 15, 2023, has drawn more than one million views. Prior to The Rock’s return to WWE television in September, the company was tracking to reach the 100 million subscriber milestone in late April.

The Rock, who joined TKO’s Board of Directors this January, also made his own post on social media recognizing the milestone:

100 MILLION YOUTUBE SUBSCRIBERS!

Only the 10th channel globally to ever do so! Helluva milestone that deserves the well earned flowers of recognition

Hyped to see this growth, and much more exciting and expansive work is ahead of us.

Congratulations to our hardworking superstars, staff, and crew.

The jabroni beating, pie eating, trail blazing, eyebrow raising, downin’ Teremanas at the pubs, sayin’ f**k off you crybabies with a hundred million subs.

~ the people’s champ 

The Rock is set to make his in-ring return at WrestleMania 40 next month. At night one of the event, he’ll team with Roman Reigns against Cody Rhodes & Seth Rollins.

Paul “Triple H” Levesque posted:

YouTube launched in 2005. WWE has been on the platform since 2007.