Ratings disappointing for WWE RAW with no competition
January 4th’s edition of WWE Monday Night Raw did what has to be considered a disappointing number given it was the first week since September that they were without any NFL competition.
The show did 3.57 million viewers, even with the advertising of Roman Reigns defending the WWE title against Sheamus with Vince McMahon as referee. Worse, even with no football to blame, the second and third hours dropped from the second strongest first hour since April. The number is lower than what the show had been doing in the summer.
The rating is almost identical to last week when Raw went against the highest rated NFL game of the season, and it’s usually normal to expect a 10 percent increase just based on no NFL competition alone. It is up from the football season average, but given the ratings the first two McMahon appearances drew, it was down from the first and the same as the second without the competition.
Raw was the highest rated show on cable for the night, however, slightly ahead of The O’Reilly Factor on Fox News.
The three hours were:
- 8 p.m. 3.71 million viewers
- 9 p.m. 3.52 million viewers
- 10 p.m. 3.50 million viewers